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Stuffed Norman by dollsforfriends.com!
A four-foot-tall stuffed NORMAL NORMAN sits in my house and my 12-year-old forgets he’s here, so she jumps upon spotting him, not unlike Gloria’s reaction to dog-butler Barkley on Modern Family. OH DIOS MIO!

It’s exciting and shocking to see your character come to life. Although, truth be told, Norman is not really MY character. If you were participating in PiBoIdMo this past November, you discovered that I didn’t know what kind of animal Norman was. I left the art note blank in my manuscript. Editor Meredith Mundy asked me what Norman was but I refused to name his species—I thought an illustrator would do a much better job. So Norman, he really belongs to S.britt. Only Stephan could have created a purple orangutan with handsome-nerd glasses and such emotional expressions. But it did take a while to find the real Norman. The first few attempts didn’t feel quite right. But we all knew it when the true Normal Norman revealed himself. On a unicycle.


So if I didn’t imagine Norman, how did he come to life?
I began with his name, the title: Normal Norman. That’s all I had. But I knew there was no way Norman could actually BE normal. No siree. He had to revolt at all I threw at him. By making my character act in unexpected ways, I conveyed a message to readers that I didn’t necessarily intend, but which worked out perfectly: there’s really no such thing as “normal.” We are all different in our own special—sometimes zany—ways. And that’s something that should be celebrated.
I’ll be celebrating the release of Normal Norman in just a few days, on March 1st! Sterling Children’s Books is giving away five copies via GoodReads—please click below to enter and add Norman to your want-to-read list!
If you’d like to pre-order a signed copy, please call my good friends at The Bookworm in Bernardsville, NJ at 908-766-4599. I’ll dash over there to personalize and sign it.

A couple of places I’m not dashing are London and Bologna for the international book fairs. But guess who is? Yep, you’ve guessed it: Norman. He’s on a world tour! I hope they don’t serve bananas in first class.
Meanwhile, the author will be on a virtual tour. Be sure to stop by these entertaining blogs for all kinds of uncommon fun and giveaways. But sorry, we’re not giving away stuffed Norman. After all, he’s got a jet-set schedule. Lucky dude!


“How did you get your start writing?”
“Just like Roald Dahl.” (Yes, I take advantage of any opportunity to compare myself to my favorite writer.)
But, I’m not kidding. When I began this whole crazy ride, I did so by writing short stories for adults, just like Dahl. Except my stories weren’t short stories. They were short, short, extra short stories—flash fiction.
I had found an online magazine called “Six Sentences” that published one flash fiction piece per day. The name of the site said it all—every story was only six sentences long (or six sentences short, chortle chuckle).
To some writers, this presents an enormous challenge, to examine character and emotion and conflict between six periods. Sure, you could exploit the semi-colon and em-dash and maybe stretch it to resemble eight-and-a-half sentences, but still. That’s not much space.
The uber-short format, however, is like prose-poetry. And it’s most definitely like a picture book because some things must be left unsaid, yet the silence remains part of the story’s experience.
Paper Cuts
by Tara Lazar
Her daughter was achingly beautiful, a delicate loveliness like a paper lantern, illuminated from within. The girl’s long hair separated into fine ringlets, cascading like curled Christmas ribbon down her back. She was the kind of child who made strangers smile and take pause—the kind of child who made other mothers envious. The mother was not so much shunned as politely excluded; excuses were made, apologies provided, but invitations were never extended. She exaggerated her own ordinary features—forgoing makeup, leaving her hair unwashed for days, wearing mismatched clothing—but none of her efforts to elicit pity served to lessen the jealousy; her daughter’s radiance only shone brighter, her extraordinary hair the source of more disdain. The mother closed her eyes, grasped the scissors, and cut.
I’ve long held the belief that aspiring picture book writers would benefit from writing flash fiction, as it’s good writing practice in another format. No pictures are necessary, but a mind for visuals is. Can you imagine the scene above?
Writing these stories is fun as well as a challenge, so I was mighty intrigued when I saw Logitech announce their Very Short Story contest on Twitter.
So here’s your chance to strut your storytelling skills outside the usual medium. Logitech is giving away their new K380 Multi-Device Bluetooth Keyboard and a Blurb giftcard for the best short story written in 8 tweets or less. Just use #LogiVSS to tell your tiny tale. Get all the details here—http://blog.logitech.com/2016/02/18/k380veryshortstorychallenge—but hurry! The contest ends at the close of this week.
And guess what? Logitech is also giving away one of their new keyboards to one of my blog readers! If you hate typing on a phone or tablet’s screen, worry no longer. This keyboard is happy to help you out.
Just leave a comment below about short story writing and you’re entered to win. One lucky commenter will be picked randomly in two weeks!
So go ahead and write on! (But don’t write on and on and on!)
You’re a lovely person. Simply charming. I mean that, I really do. You read my blog and leave nice comments and buy my books and write like you can’t go wrong. But I have to tell you:
“It’s not you. It’s me.”
In short, that’s what a literary rejection means. It’s not about YOU. Remember, YOU are lovely! It’s about the editor and whether the proposed project fits with her taste and imprint list.
Subjective, it’s all subjective! One editor’s rejection is another editor’s next book!
But editors and agents often provide writers with rejection statements that we want to understand. We feel the need to analyze, to determine what we can do better. But don’t over-analyze. Sometimes a rejection is just a way of saying “no, it’s not for me.”
Here is a list of common rejections heard by picture book writers (and other writers), plus an interpretation of what they mean. (Note that I said “interpretation”! Your mileage may vary.)
“It feels familiar.”
The editor is reminded of another book (or books) while reading your manuscript, but he can’t quite put his finger on it. Maybe it’s the character, the theme or the structure, but it’s impossible to pinpoint. In short, the story doesn’t feel unique enough. The editor doesn’t think it will stand out in the marketplace. There’s too much similar competition. If you wrote about a common theme (new sibling, moving to a new house, first day of school, etc.) without a fresh new twist, this could be the problem.
“It’s too slight.” or “It’s too one-note.”
The editor feels your story doesn’t have enough meat to it. It may be lacking a universal emotional theme (friendship, being yourself, perseverance, etc.) or a clear story arc. The editor may feel there isn’t enough going on to encourage re-readings. The story feels more like a one-line joke than a fully fleshed-out tale. The main character may not have struggled enough before finding the resolution, which is sometimes why an ending can “fall flat”. Also rejected as “needs more layers.”
“It’s not right for our list.”
Every imprint within each publisher has a specific “style”. Some are commercial, some are literary, some are message-driven, some are wacky and humorous. Know which imprint publishes what.
“It’s too similar to…”
Your story competes too closely with a book on the editor’s list or a wildly popular book by another publisher that’s already in the marketplace.
“It’s not right for us at this time.”
See above. They might have projects in the hopper that compete too closely with what you submitted. (You submitted a story about a bowling ball. They just signed a bowling ball book! What are the odds???) They may have recently contracted multiple projects and no longer have room on their list. They may be moving away from “older” picture books into the younger set (ages 2-5 vs. 4-8). Unfortunately, this rejection is also used as a polite catch-all or a form rejection.
“It’s too quiet.”
The imprint you submitted to might not publish literary fiction. The editor feels your manuscript doesn’t have a strong hook, something that will make your book marketable. They don’t feel it will stand out in the marketplace. It cannot be easily summarized into an elevator pitch, which is what their salespeople will use to market the book to stores, schools and libraries. It’s not a commercial or high-concept story.
“It’s too commercial.”
The imprint you submitted to might not publish commercial fiction. Commercial books have a strong marketing hook, are often high-concept (can be boiled down to an immediately understood, succinct statement), have a clear plot struggle and appeal to a wide range of readers. Literary fiction features artistic prose and often contains an internal conflict and more meandering plot.

“It doesn’t resonate with me.”
This is really a case of “It’s not you. It’s me.” The editor may think the story is well-written and even enjoy it, but it isn’t tugging at her heartstrings. Being an editor is like dating, like finding a potential mate—the story has to light something within her to want to devote passion and commitment to it. Remember, the editor has to spend two or more years with your story, bringing it to life. They need to feel sincerely attached to it. You want them to LOVE it, you want them to be EXCITED so they can create the best book possible. Examine your emotional theme—is it strong enough?
“I didn’t quite connect with this in the way I’d hoped.”
See above. The editor may have liked your concept and pitch, but not the execution of the story. Again, the story isn’t tugging at his heartstrings. Examine the POV, voice and the emotional theme (often referred to as a “layer”). A revision might be necessary…or not. Another editor may connect. Also rejected as, “It doesn’t have that WOW factor” or “I’m not getting that YES! feeling.”
“This needs a stronger voice.”
Voice is the unique way an author combines words and strings together sentences. It is your story’s personality, its manner of expression. It’s the difference between “Oh, shucks!” and “Oh, slippery slush!” (Little Red Gliding Hood) It’s the difference between “Charmaine’s showing off” and “Charmaine’s strutting hard enough to shame a rooster.” (The Quickest Kid in Clarksville) It’s the difference between “Pancake raced away” and “Pancake rappelled down a rope of linguini.” (Lady Pancake and Sir French Toast)
Go ahead and play with your words—use stronger verbs, alter the sentence structure, use alliteration, internal rhyme, onomatopoeia and uncommon words. Heck, make up a word every once in a while! Think of voice the way a poet thinks about meter—there’s a certain beat that the reader can dance to.
Pretend YOU are the main character. How would he or she TALK? Does the way you’ve written the story—the cadence of the words—match the character, the setting, the situation?
“There’s no current market for this.”
Your story’s subject matter and/or theme is either too popular or too obscure.
Remember when vampires were all the rage in YA? Same thing with pirates in picture books. There were a slew of well-received books featuring gangplanks that sold gangbusters. (Hey, there’s “voice” again!) But then that ship sailed. The market got soaked with pirates. So guess what? Editors didn’t necessarily buy a lot of pirate titles because there was too much existing, well-established competition. But everything is cyclical. I spot new pirate books on the horizon, captain! Land, ho!
Also, your manuscript might not be a picture book because it’s too long or too descriptive, yet it doesn’t fall neatly into another kidlit category, either.
Form Rejection vs. Personal Rejection
Most will send a form rejection. There’s just not enough time in the universe—or even in the flux capacitor—to personally respond to every manuscript. But if you receive a personal rejection, the editor or agent sees something promising. You haven’t hooked him, but he sees potential. Think of it as encouraging. You’re on the right wave. Just keep swimming; just keep swimming.
On the other hand, getting only form rejections doesn’t mean you DON’T have potential. It just means the editor or agent is crunched for time.
I mean, imagine this is what gets dumped on your desk every day!

One thing you should know: if an agent or editor wants to see more of your work, they will ask. No need for interpretation; it will be there in black and white. If they complimented your story but did not ask for a revision, DO NOT send one anyway thinking they just forgot to ask. If they want it, they WON’T FORGET. And if you send something they didn’t ask for, THEY WILL REMEMBER.
Let’s face it, the fact that you’re even receiving rejections is good. Yes, GOOD! You’re putting your work out there. And the sting of each rejection will lessen with every new one you receive. So let them pile up. Read ‘em. Move on. You WILL get rejections for the rest of your life if you’re a writer. Bottom line: learn to live with them, their brevity and their occasional ambiguity. Ever onward.
And, in case you forgot, you’re a lovely person.
Been snowed in this week and going stir crazy?

Yowie! I think you may have fractured something there, buddy.
Speaking of fractures, all along I’ve been calling LITTLE RED GLIDING HOOD a fractured fairytale, but I think I’ve been WRONG. Yes, folks, I’m admitting my mistake. Somebody turn up The Biebs!

LITTLE RED is actually a fairytale MASH-UP. (This is probably a sub-segment of a fracture, like a bone chip.)
I didn’t merely retell LITTLE RED, I inserted a flock of fairytale and nursery rhyme characters into a whole new story starring Red and The Big Bad Wolf.
During revisions, editor Heidi Kilgras asked me to create a chain reaction after the boy cried “Wolf!”. I immediately whipped this up, which Troy Cummings illustrated brilliantly:

I’m wondering if maybe I haven’t marketed this book correctly. Do people think it’s the same story as the original, just taking place on ice??? No, it’s so much more than that!
Again, self-doubt creeps into the creative’s mind. Self-doubt, which I talked about last week, happens not just when you’re writing, but through every part of the book-making process…even when the process is over! I still think self-doubt is healthy, as long as it’s not overwhelming or paralyzing. Those slices of doubt help you create a better book…and perhaps also help you market the title more effectively!
So now I’m doing the mashed potato.

Oh wait, not THAT mashed potato. I’ll leave that for an alien book.
OK, enough hijinks (which is a FABULOUS word for a picture book text)…onto the final winners of the PiBoIdMo daily prizes. I will be emailing the remaining winners (from this week) later today to arrange delivery!
Day 21: Nancy Tupper Ling Winner
LANE ARNOLD (Double Happiness)
Day 22: Anna Staniszewski Winner
CAROL GWIN NELSON (Power Down, Little Robot)
Day 23: Katy Duffield Winner
SELENA SPAIN (Loud Lula)
Day 24: Jesse Klausmeier Winner
ANNIE CRONIN ROMANO (Open This Little Book)
Day 25: AJ Smith Winner
ROBYN CAMPBELL (Even Monsters)
Day 26: Pat Zietlow Miller Winner
LISA CONNORS (Share the Bread)
Day 27: Kelly DiPucchio Winner
AMY BRADSHAW (Everyone Loves Bacon)
Day 28: Paula Yoo Winner
CHRISTINE RODENBOUR (Twenty-Two Cents…the book, not $0.22!)
Day 29: Arree Chung Winner
SARA WEINGARTNER (Ninja!)
Day 30: Kim Norman Winner
KIM PIDDINGTON (This Old Van)
Congratulations to all the winners…and that includes all those who completed the 30-ideas-in-30-days challenge. Remember you can honor your gumption (ooh, another great word!) with a prize at the PiBoIdMo CafePress Shop! Like this snazzy mug! Every purchase via our link makes $3.00 for RIF (all proceeds).
In 2015, PiBoIdMo donated $230.39 to Reading is Fundamental, helping to put new books into the hands of underprivileged children. A sincere thank you to those who snapped up PiBoIdMo goodies. You did a good thing.

Thanks to everyone for participating! That’s all, it’s OVAH!
Now I think I’ll go hibernate with this guy!

Let’s talk about text, baybee…
Let’s talk about you reading…
Let’s talk about all the word play & the rhyme schemes that could be…
Let’s talk about TEXT!

Photoshopping by Jason Kirschner
I was feelin’ very Salt-n-Pepa this morning as I salted and peppered my omelet. This little ditty would make an excellent segue into a discussion of picture book text, right?
OK, so you talked me into it! I’ll talk about text!
If you’re writing picture books, have some fun with the text, with the words you choose. Let them tumble over the tongue. Use alliteration, internal rhyme and challenging vocabulary. Yes, you can insert difficult words. Here is a list of surprising words that have appeared in my books and manuscripts:
- formidable
- highfalutin
- desolation
- flibbertigibbet
- mayhem
- exceptions
- exceedingly
- sluiced
- schmutz (yes, schmutz!)
Don’t be afraid to sprinkle in more difficult words. There’s context to help the child (and parent/caregiver) figure it out, in the form of words and pictures.
But please note I said SPRINKLE–like salt and pepper, use them sparingly. Let them enhance, not overpower.
Now let’s move onto more PiBoIdMo Winners!
Day 11: Joe McGee Winner
CHAD WONSIK (Peanut Butter & Brains)
Day 12: Denise Fleming Winner
VAL MCCAMMON (book)
Day 13: Sarvinder Naberhaus Winner
AMY HOUTS (Boom Boom)
Day 14: Julie Gribble Winner
LISA CHARLEBOIS (KidlitTV Prize Pack)
Day 15: Carter Higgins Winner
ANNA LEVIN (picture book critique)
Day 16: Katya Szewzcuk Winner
POLLY RENNER ( “Kat” mug)
Day 17: Ryan Hipp Winner
HEIDI YATES (original sketch)
Day 18: Liza Woodruff Winner
CAROL JONES (Twelve Days of Christmas in New England)
Day 19: Ame Dyckman & Adam Lehrhaupt Winner
PATRICIA ALCARO (books, critique and possibly lunch LOL)
Day 20: Carolyn Fisher Winner
DEBORAH ALLMAND (Skype session)
And bonus! I forgot to give away Tammi Sauer’s second prize, a picture book critique. That winner is:
MARY WORLEY
I’ll be emailing y’all shortly! Congratulations!
One part busy-ness, two parts Bat Mitzvah planning, three parts illness and thirty parts procrastination has brought us to this day. Yes, I’ve FINALLY gotten around to selecting winners for the rest of the PiBoIdMo Prizes! Hallelujah! You can take down your PiBoIdMo tree now!
Before I present the winners, which I will do in three batches of 10 each to save my sanity, I want to talk a little about the webinar I presented to Julie Hedlund’s 12 x 12 Challenge participants this week.
Julie made this gorgeous graphic of me with NO HAIR. (Yeah, thanks, Julie.)

Someone had asked how to wipe away self-doubt and/or not be paralyzed by it. My answer was pretty simple: don’t wipe it away completely. Every creative person should have a healthy dose of self-doubt. It comes with the territory. In fact, I’d be worried if you DIDN’T have any self-doubt. I mean, we all know THOSE TYPES who think EVERYTHING they create is liquid gold (including cheesy skillet dinners). Does anyone actually BELIEVE this person when they tout their newest manuscript? No, of course not. It could not be ALL THAT and a pouch of Velveeta. It probably, most certainly, needs work. And that’s the self-doubt you need to harbor: knowing when a story needs something else. Needs a word cut. Needs a new character. Needs more motivation. Better pacing. A surprising twist. A reason to turn the page. A reason to read again! And again!
So learn to live with that self-doubt. Don’t let it overtake you, but listen to your gut instinct, the nagging sensation that your writing can be improved…because it probably can.
OK, so now onto the prizes! Once again, winners were picked with the help of random.org. I will be contacting you via email shortly!
Day 1: Joan Holub Winner
REBECCA E. GUZINSKI (The Knights Before Christmas Book and Castle)
Day 2: Josh Funk Winners
PRIYA GOPAL (both receive a Lady Pancake & Sir French Toast SWAG set)
BETH GALLAGHER
Day 3: Grace Lin Winner
SUSAN LATTA (Ling & Ting Together in All Weather)
Day 4: Marcie Wessels Winner
TANJA BAUERLE (Pirate’s Lullaby)
Day 5: David Michael Slater Winner
ERIN O’BRIEN (Skype or PB Critique, her choice)
Day 6: Tammi Sauer Winner
HELEN MATTHEWS (Roar!)
Day 7: Jessixa Bagley Winner
LORI MOZDZIERZ (Boats for Papa book & 30 Boats poster)
Day 8: Samantha Berger Winner
CAROLYN ROHRBAUGH (book)
Day 9: Meredith Mundy Winner
MARIA BOSTIAN (PB critique)
Day 10: Janna Matthies Winner
KELLY VAVALA (Two is Enough)
Congratulations, everyone. Next 10 winners coming soon!
If you’re seeking to understand the significance of yesterday’s Newbery Medal being awarded to a picture book, grab a cuppa and settle in.

Photo courtesy of author Carter Higgins from AlltheWonders.
Five years ago, The New York Times published an article that caused consternation among picture book creators: “Picture Books No Longer a Staple for Children.” In fact, the words within plunged a dagger directly into our hearts.
Parents have begun pressing their kindergartners and first graders to leave the picture book behind and move on to more text-heavy chapter books. Publishers cite pressures from parents who are mindful of increasingly rigorous standardized testing in schools.
It felt as though No Child Left Behind was leaving we authors and illustrators behind. A children’s bookseller was even quoted as saying that picture books sat languishing on their shelves, dying sad little deaths.
OUCH.
As a parent of young kids, I saw it happening. I’d be at the library and witness tots being steered toward thicker books that didn’t have pictures, children being told they’re smarter than 32 pages. Parents suggesting, “You don’t want this,” while in the picture book section. The word “this” dripping with disdain. At the school, parents bragging about their 2nd graders finishing the entire Harry Potter series.
And I remembered being in 2nd grade myself and being told to abandon picture books…and being devastated.
What parents were missing, and some may still be missing, is that chapter books, while perhaps longer, aren’t necessarily more “difficult” than picture books. In fact, I just had a discussion with my agent this week about the pros and cons of revising a manuscript and turning it into an early chapter book series. Since these books are for newly independent readers, the language is far simpler to allow autonomy. I expressed my concern over having to simplify my sentences and vocabulary. I felt my word play and structure would be limited. That’s right, writing a chapter book would force me to be less complex in my storytelling. (I should emphasize I’m talking about early chapter books here, not middle-grade novels which are for older children and are the standard Newbery fare.)
Back in 2010, the economy also played a role in what some saw as the picture book’s demise. The recession lingered and families had less discretionary income. Some publishers reported signing fewer picture book projects. No one was quite sure what to make of ebooks and iPads competing for kiddie eyeballs in the coming years, either. Would everyone migrate to digital books and snub hard copies?
Fast forward five years. Juvenile ebook sales have actually declined (by 1.4m units in 2014, according to Nielsen). iPads did not replace a parent’s lap and a physical book. The economy bounced back and children’s books have emerged as the bright spot in publishing. “The Children’s/YA market in 2014 represented 36% of the overall print market…slightly bigger than the adult fiction market,” reports Nielsen. Moreover, the price of children’s books has remained unchanged for over a decade. In other words, picture books are a terrific financial value. Now let’s talk about their intellectual, artistic and just plain JOYFUL value.
With yesterday’s announcement of Matt de la Peña and Christian Robinson’s LAST STOP ON MARKET STREET winning the Newbery Medal, an honor typically bestowed upon middle-grade novels, librarians are sending a clear message that debunks the NYT article of yore:
PICTURE BOOKS ARE IMPORTANT CONTRIBUTIONS TO CHILDREN’S LITERATURE.
They are not simple little books with cute drawings. They are art. They are motion and emotion. They introduce children to the complexities of the world around them in a charming, engaging manner. They teach life skills while they entertain. They relay a story both visually and contextually, challenging children to solve their playful puzzle. They introduce children to irony and satire, history and innovation, wit and wisdom. They expand the imagination and teach storytelling skills. And they do all this while amusing parents, grandparents and caregivers as well. How’s that for a nifty little package?
They’re for ANY AND ALL AGES. ANY TIME. ANYWHERE.
As Dr. Seuss once said, you can read them in a box. You can read them with a fox. (Or was that something to do with breakfast?)
So bravo to Matt de la Peña, Christian Robinson and the ALA. We all won yesterday, folks. WE ALL WON.
Historical notes: The Newbery Medal was awarded to a picture book once before in 1981, although A VISIT TO WILLIAM BLAKE’S INN can be categorized as an illustrated collection of poetry and, at 48 pages, not necessarily a traditional picture book. Other picture books have received Newbery Honor recognition: MILLIONS OF CATS (1929, prior to the Caldecott), FROG & TOAD TOGETHER (1973), DOCTOR DE SOTO (1983), SHOW WAY (2006) and DARK EMPEROR AND OTHER POEMS OF THE NIGHT (2011).



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