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Last week I interviewed author-illustrator Steve Ouch about his indie picture book, SteamPotVille. I had discovered Steve on Twitter in January with 5,000 followers, 19 five-star reviews on Amazon, and a passion for promoting his book.
Today he may have made Twistory by selling 200 copies of SteamPotVille, enough to reach #208 in Amazon’s ranking system, just behind one of Rick Steves’ travel books. What inspired the push? Steve’s banker had promised him a book tour loan if he could sell 200 copies today. So that’s just what he did.
Steve remained on Twitter for 15 hours and made hundreds of posts pushing his book. With over 10,000 followers now, he only needed 2% of them to buy. And they did. He Tweeted when someone made a purchase and promoted that person. He excerpted lines from the book. Suggested adults would love it as much as kids. Offered it as a St. Patrick’s Day gift idea. There wasn’t a sales angle he missed.
If you want to learn something about marketing and self-promotion, follow Steve Ouch on Twitter.
Tammi Sauer is the author of Cowboy Camp, a knee-slappin’, whip-snappin’, giddyup of a picture book.
I predict you’re going to be hearing a lot about Tammi soon. With several gotta-read-’em titles on the way–including Chicken Dance, Mostly Monsterly and Princess-in-Training–we can all say we knew her when!
Tammi is moseyin’ over to my blog today to talk about her trail ride from writer to published author.
Tammi, how did Cowboy Camp gallop from your desk to the bookshelves?
Cowboy Camp didn’t start at my desk, it started on my front porch.
One evening, there was an unexpected knock at the door. I opened it and was greeted by a young boy. He was selling newspaper subscriptions in an effort to go to…COWBOY CAMP. I looked at this kid with his everywhere hair and thick glasses and uncowboy-like everything and knew I had a story.
I wrote the manuscript, revised it, and sent it out in under a week—my fastest ever. Early on, Cowboy Camp made its way to three acquisitions meetings. Oh, the joy. But each time the manuscript was returned to me with regret. Oh, the agony. Many personal rejections rolled in as well. Then I discovered a house that was just starting up a picture book line. I thought, “Maybe this is it!”
I sent Cowboy Camp to Sterling Publishing. Within two weeks, I learned the manuscript was going to acquisitions. Shortly thereafter, the editor emailed and told me the acquisitions team loved the manuscript, but the house wanted to find the perfect illustrator before offering me a contract. Yes, more joy. More agony.
Months went by. I decided to send Cowboy Camp to SmartWriter’s first W.I.N.! (Write It Now!) Competition. Cowboy Camp ended up placing second in the picture book division out of more than 400 entries. I shared the news with my editor contact at Sterling. Within weeks, I had an offer. Yee-haw!
You said Cowboy Camp was your “fastest ever.” How many picture book manuscripts did you write before Cowboy Camp? Are any of those slated for publication?
I’m not sure how many picture book manuscripts came before Cowboy Camp. Maybe four or five? I do know that they were collectively awful. I consider them my “practice manuscripts.” And ha! No, none of those early works are slated for publication.
So how long had you been writing for children when you got the contract for Cowboy Camp?
In 2000, I started toying with the idea of writing children’s books (this meant I would write for a couple of hours one day and not write another word for the next, oh, ten months or so). I didn’t get serious about writing children’s books until the spring of 2003 when an illustrator paid a visit to my daughter’s preschool. Seeing a real live person who was involved in the creation of children’s books was the push I needed to make writing a priority in my life. I received Cowboy Camp’s offer the following year.
You have five books slated for release. Do you have an agent now, or are you continuing to submit on your own?
I have an agent. In August of 2005, after much agent research, I sent Laura Rennert at Andrea Brown Literary Agency a query for a humorous, contemporary teen novel. It wasn’t long before she asked for the manuscript. The next thing I knew, she wanted to call me. Eek! Fortunately, a miracle occurred and the phone call went well…so well in fact that I KNEW I found the right match for me and my work.
Around the time that I signed, my PB writing started to take off. And that teen novel of mine? It was getting revision request after revision request after revision request to infinity. I made the decision to put the novel on hold and focus on what I loved and did best–PBs. Laura fully supported me on my decision.
You obviously have the talent to succeed in novels. How did you come to the realization that you were a PB-writer at heart? Do you think you’ll ever go back to that YA novel?
PBs just felt more right.
I don’t think I will ever go back to that novel. There was a lot that I loved in that manuscript (the characters, the humor, the voice). But one day it occurred to me that if I was going to have a novel Out There, I’d want it to be someone’s favorite. I would want others to feel about my book the same way I had felt when I read A Crooked Kind of Perfect by Linda Urban. My manuscript was nice, but it didn’t have that kind of wow factor.
What do you love most about writing picture books? Is there a particularly satisfying challenge? Are you thrilled to see your words come to life through each illustrator’s interpretation?
I can’t think of the one thing I love most. Coming up with a good idea is awesome. So is finding the perfect word, creating just the right story arc, and discovering new ways to build heart and humor into a manuscript.
As for satisfying challenges? I would have to say getting the “Yeah, baby!” from my critique partner Cynthea Liu is one of the hardest things to come by and therefore one of the most satisfying of challenges. The “Yeah, baby!” is what we give one another when a manuscript is decidedly brilliant and ready to be sent agent-ward. Believe me, getting the coveted “Yeah, baby!” is worthy of fanfare.
It has been a real thrill to see my words come to life through each illustrator’s interpretation. In Chicken Dance, Dan Santat created an Elvis Poultry that absolutely floored me. I recently received Scott Magoon’s sketches for Mostly Monsterly and I was equally amazed. Scott’s take on the main character and her story was better than I had ever imagined. I feel honored to be working with such talented people.
One way for children’s authors to promote their books is with school visits. You just got back from a school visit in Texas. Can you tell us about that? What is a typical Tammi Sauer visit like for the students?
I absolutely love doing school visits–especially when schools work hard to make the day an event. On my web site, I list some tips for a successful school visit and Holliday Elementary certainly made the most of it. The kids–as well as some of the faculty and staff–gussied up in their best cowboy and cowgirl gear. Cowboy grub was served. Stick horse races took place in the gym. Bandana-wrapped trail mix was passed out. A guess-the-number-of-beans contest was held in the library media center… It was truly a cowboy-themed day.
I always strive to make my school visits fun, engaging, and informative. I offer a lot of opportunities for audience participation, perform a couple of magic tricks and/or an impromptu theater experience, and do what I can to really connect with the kids. Creating a memorable and meaningful experience for students is my top goal.
Yee-haw, honey! That sounds like a rootin’-tootin’ good time!
Once your picture book is accepted, the publisher has to find an illustrator. How much input do you give your editor regarding illustrator choice?
Some houses ask for illustrator input. Some don’t. I was thrilled when my editor at Simon & Schuster asked me for an Illustrator Wish List. So fun! One of the names at the very top of my list was Scott Magoon. I was astounded when Scott signed on for Mostly Monsterly. Total writerly dream come true!
I am happy to say I have formed good email relationships with Dan Santat and Scott Magoon. They are both so funny and brilliant and beyond what I had ever hoped for as partners for my books.
How do you stand the wait until your book is released? Most picture books take 1-2 years to hit the shelves!
I WISH it only took 1-2 years! Chicken Dance will hit the shelves three years after I received the offer. Mostly Monsterly debuts two and a half years post-offer. The waiting is pretty horrible–especially since I am not a patient person. At all.
But, wow, when little bits of news trickle in—like finding out who will illustrate an upcoming book or receiving preliminary sketches or seeing the final art for the first time–it makes for some really nice moments along the way.
Tammi, thanks for sharing your story. Before you ride off into the sunset, what’s your best piece of advice for aspiring picture book authors?
My best piece of advice for new writers who dream of becoming published picture book authors is to read–and study!–as many picture books as possible. Knowing picture books inside and out–their feel, their rhythm, their language–is the very first step in creating quality picture books of their own.
OK, cowpokes! You heard Tammi! Now get on back on yer saddle! Read and write!
And don’t forget to visit Tammi’s blog! You can order Cowboy Camp or pre-order Chicken Dance via Amazon.
February is over, but fear not, kidlit lovers!
“Love a KidLit Author Month” will continue through March.
That means more interviews with children’s authors and illustrators, both new and established…
…and more chances to win autographed books…
…and don’t forget that gift certificate when the series is done! So remember to leave a comment to be entered!
While you wait, please go vote in Fuse #8’s Top 100 Picture Books poll! Choose your 10 favorites of all time. Deadline is March 31! Go vote now!
I met author-illustrator Steve Ouch on Twitter several weeks ago and was immediately impressed by his 5,000 followers. (Which has now topped 10,000.) Just who is this guy? Why had I never heard of his book SteamPotVille?
The easy answer is that Steve wrote, illustrated, and published SteamPotVille himself. And now he’s a one-man marketing juggernaut, making connections with parents, teachers and fellow writers through social media.
Smart? You bet. His book, released in early January, already garnered 19 five-star reviews on Amazon. The word-of-mouth is spreading…and spreading fast.
Fascinated by his approach, I had to learn more about Steve and his creation.
SteamPotVille is a topsy-turvy romp through a fantastical dreamland. The illustrations feature animals in impossible situations–a lion riding a pony, a monkey swinging from a straw–created by photomontage. Steve, one has to wonder, what came first? The pictures or the text?
The text came first. Just as in the development of a movie, I changed some of the script as images came to life. Each page has about 150 hours of illustration time. When you spend that much time on one piece, the characters start their improvisations. Adjusting the text to express this phenomena makes the book a better read. That’s a flexibility that comes with being the author and the illustrator.
Wow! 150 hours! Truly a labor of love. And that shows not only through your elaborate, whimsical illustrations, but in the way you’re marketing SteamPotVille via social media.
Can you tell us why you decided to release your book as an independent title? Did you have a viral marketing campaign in mind all along?
I did a logic problem and this is what I discovered:
a. I shouldn’t spend all my time looking for an agent and a publisher when I could be trying to make money selling books.
b. By enacting my own campaign and getting the book viewed, I’m doing a service to a publisher by testing how the product will be received on the market.
c. Once SteamPotVille is established then I can meet with publishers for wider/deeper distribution. I like the idea of getting things done. It’s really taxing to forge new paths all the time, but that’s life. As far as a viral campaign: I don’t see it as a campaign but more of an ongoing experiment.
And you’re definitely getting things done. How did you attract so many Twitter followers? What other kind of online promotion have you been involved in?
Twitter is parallel to human society. All of the general rules of socializing apply to this medium, so I get out there and socialize. The more I do it, the more popular I become.
Online I’m trying to get in the Guinness Book of World Records for the most cousins on FaceBook (add me as a friend and I will make you my cousin). That’s a slow and long term promotion. The other promotions happening at the moment are my inefficiency campaign and sending bottles of the Internet to people who can’t get access.
Ha! And let’s not forget about blog interviews!
Some may call you brilliant and yet others might be cynical about your publisher-come-to-Mohammed approach. What do you have to say to the skeptics?
:chuckle: I wonder if Mohammad had a hard time finding a publisher? That would be a fun story.
I never place judgment on what others choose to do for themselves. Each of us have our own path to go down. I am not saying that mine is the best nor is it right. I am just doing what seems to be right for me for the time. Whether it works to deliver SteamPotVille in the right hands will be like a bad mini-series (to be continued). For now though, I am enjoying the opportunities to chit-chat with people like you and that makes me happy enough.
Thanks, Steve. No wonder you’re so popular!
Can you tell us a little about your photomontage process? How do you start illustrating a spread? Do you make a rough sketch first, or does it all come together on the computer screen?
I spend time breaking apart a scene I have developed in my head, then I rough it out on paper. Next, I take pictures and apply them to the layout on my Mac, over and over, until I feel like the image is strong enough to stand on its own.
Are you working on another book now?
I finished writing my next work. I hope to get started on the montage at the end of the year.
Have you approached traditional booksellers about carrying your title? Will be you making any appearances to promote your book?
I have yet to approach any traditional booksellers, know any buyers? Speaking of, anyone who would like to get my book into any store or chain, I would offer a commission of the sale.
I plan on doing a book tour this summer/fall! If it happens, it will be pretty interactive from a web perspective. 😉
What advice do you have for other authors who are interested in publishing and marketing their own title? Is there anything you know now that you wish you knew when you started?
I would advise anyone who is going to setup their book “indie style” to begin marketing your book before you are done. I wish I knew that one.
I think that’s good advice for any author. Thanks, Steve! Good luck with your books!
Check out SteamPotVille and follow Steve Ouch on Twitter for his book updates.
Random comments on the children’s book industry from editors and agents attending the NJ-SCBWI mentoring workshop on February 22:
On THE ECONOMY:
“Things are getting tighter with budgets. As hard as it was to get published, it’s even harder now.”
“Bookstores are cutting down on their inventory. We can’t get as many books in, so we’re not buying as many books.”
“This is not just a correction of the marketplace, it’s a correction of the mind.”
“We’re going to be seeing far fewer advances for mediocre books.”
“But if you’re a new author, you don’t have a poor track record to hurt you.”
“We may see a return to house authors. Authors and publishers will enter a partnership. They’ll help nuture one another and careers will have a steady progression. If you find a house that loves you, they will love you long time!”
On MARKETING & PROMOTION:
“Learn how to market your books. Do school visits. Use social networking tools. Talk to other writers about your book. Talk to everyone about your book.”
“Get to know your publicist and marketing director. They are your friends. But don’t overwhelm them with 17 email messages a day. Let them know you’re their partner.”
“Realize that the books you see up front in the stores are paid for by the publishers through co-op marketing. If they have a talking slip? Paid for. If they’re on an end-cap? Paid for.”
“Become friends with your local librarian and your local bookstores. But always keep your publicist informed about what you’re doing. Don’t go over their head. Don’t go over your editor’s head, either. That’s bad business for everyone involved.”
“Don’t waste people’s time. Don’t send chocolate to all the Borders buyers in the country.”
“With school visits, you’re a celebrity to those kids. Get yourself out there. Build word-of-mouth.”
“Temper your expectations. If you wrote a teen non-fiction book, the big retailers aren’t going to carry it. That’s not their market.”
“Don’t follow today’s trends. Writing for the market in general is a terrible idea.”
“If you’re a picture book writer, don’t start writing a YA about vampires just because it’s popular.”
On EDITORS:
“Editors are always in the market for a well-written book. But I can’t define for you what that is. I know it when I see it.”
“Know what your editor likes. Know who you’re submitting to. I don’t like gross stories.”
“But I do! Send them to me!”
“We like authors who are agented because the work comes in polished.”
Editorial Anonymous provided a great explanation of basic picture book construction a few months ago.
At that time, I skimmed the info. Today, I’m studying it.
Why? An editor asked me to make page breaks on my current manuscript. And know what? I had more page breaks than a 32-page picture book would allow! Whoops. I knew that my manuscript had to fall within the 500- to 800-word length, but I had neglected to pay attention to logical page breaks.
The editor said, “Page turns can make or break a book, and it can be helpful to an editor to see how you envision the text.”
In a 32-page picture book, you don’t actually have 32 pages for your story. You only have 24 pages since 8 are used for the book ends, copyright and title. And 24 pages translates to 12 spreads (an illustration that spans the two opened pages in a book).
Self-ended means that the printed book block serves not only for the story, but also for the end pages. No additional paper is used to form the book. The printed book block is pasted directly onto the cover.
Another common format is colored ends. This means colored paper (different from the printed book block) is used for the end pages. With colored ends, you’ll gain an additional 2 1/2 spreads since more of the printed book block is available for story.
Some picture books have single-page illustrations instead of spreads. One of my favorite devices is when a group of three things are illustrated on one page. But this isn’t done on every page. A debut author’s work might be laid out only in spreads to save on costs (it’s less illustrations to produce), so you may want to think mostly in spreads. As always, publishing is a subjective industry, so this will vary by editor.
You may be asking, why do I need to know this? Won’t the editor and illustrator figure out the page breaks? Sure, they will. Some may not even ask for your page-break input. However, you can write a more appealing picture book if you understand the format for which you’re writing. Knowing the page turns will improve your story’s pacing. You’ll realize which scenes may have too much text. You can make page turns surprising and fun.
So give it a try. Take your current PB and plug it into the format. Does it fit?
I just took a random sampling of 7 picture books from my collection. Interestingly, none had self-ended construction. They all had colored ends. Here’s how they broke down:
I don’t think I’ll ever look at a picture book the same way again. My kids are going to be frustrated if I count spreads while I read to them!
It’s interesting to note that Cowboy Camp and Spaghetti Eddie are both by debut authors. Cowboy Camp is illustrated in spreads, whereas Spaghetti Eddie is told with mostly single-page illustrations. This “illustrates” that publisher preferences vary (as do manuscripts)!
Keep in mind that when you submit your manuscript, you should do so in the standard format, unless the submission guidelines specifically request that you mark page breaks.
Some editors will never ask you for page breaks, some will insist upon them. Remember that this is a subjective industry where there are many rules to follow but many places to break them, too.
Dad Portrait by Gracie
If you enjoyed Aaron Zenz’s interview last week…wait…there’s more!
But first, the winner of the Howie I Can Read four-book giveaway is Cari from BookScoops! (Winner was chosen by Random.org.) Congratulations! Thanks to everyone who entered. Be sure to visit frequently through March–there’s more giveaways to come!
Aaron and his eldest three children, Issac, Gracie and Lily, review books and share their fan art on the Bookie Woogie blog.
I have to say, it’s brilliant. I mean, kids reviewing kids’ books! It’s a blogging breakthrough!
Aaron, it’s obvious your artistic talent has been inherited. So has your love of kidlit. What can you tell other parents about sharing a good book together?
For our family, books have always been a great way of bonding. My oldest son is 10 now, and from the time he was 3 or so, I’ve read aloud to him before bedtime. And I didn’t always pick traditional kiddie fare. Pretty early on we read Treasure Island, all the Chronicles of Narnia, The Hobbit, A Wrinkle in Time… things of that nature. And although he may not have been able to comprehend every word of what we were reading, I think a love of story has been instilled, and also a sense of what makes for a good story. And I have to imagine it’s good for him just to hear his dad’s voice for an hour or so.
After Gracie got older, I began reading a different book to each of them every night, but now that the kids’ numbers are multiplying, I read to all of them together. It loses some of the parent-child intimacy, but the alternative is leaving someone out. Or reading for hours and hours!
There’s some selfish motive as well. With as busy as I am, I find it hard to justify taking time out to read things for my own pleasure. So I read them books I want to hear too, and it makes it seem more okay. Fortunately my taste still lies in kids’ books and YA, so everyone’s happy. The same goes for the Bookie Woogie blog… I would find it hard to justify spending time working on a blog where I rattle on about myself and my own interests. Devoting time on a blog for my kids seems happy all around.
Since we’ve started the Bookie Woogie blog, the kids’ own story writing has taken off miraculously! They have begun writing such rich, descriptive tales of their own. Taking a little extra time to discuss what we’ve read, how stories are constructed, how pictures are made, has really fueled their own imaginations.
In our home, we’ve surrounded ourselves with books. We have six book cases in our living room, a wall of shelves in the girls’ room, a case full of magazines and non-fiction in the boys’ room, three full bookcases in my studio including one stuffed in a closet due to the lack of room. On top of that, we usually have 30-40 books checked out from the library at any given time. The kids have always been surrounded by books, and they just think it’s natural and normal.
We homeschool as well, and have started noticing how this even influences our younger kids. Lily taught herself how to read at four years old. She just silently listened in on her older siblings’ lessons and surprised us all. She’s reading Judy Moody right now — she just picked up a book I had gotten for Gracie and started reading it. My wife and I always said Lily did it on her own and we couldn’t take any credit for it, but the more I thought about it, I realized that’s not entirely true. We’ve made conscious and deliberate choices (and sacrifices) to create and environment of learning in the home. So why wouldn’t that have impacted her? Three-year-old Elijah seems to be following suit. He’s already beginning to sound out and spell words. And one-year-old Evie is penning her first graphic novel (just kidding!!!).
All this, of course, has impacted my own writing. Articulating to the kids what goes into a good book, makes me more aware of those principles when I create. And when listening to them talk about books, I can see what elements kids are drawn to — and how much they catch! Since starting the Bookie Woogie blog, I’ve been amazed at all the things they grasp, things that I had figured would go unnoticed by a child.
Thanks for sharing your bookie good times with us, Aaron! We wish you much success!
Readers, please leave a comment about reading with your child. How do you instill a love of reading in your home?
Thanks to everyone who entered the Toni De Palma Under the Banyan Tree giveaway and the Corey Rosen Schwartz Hop! Plop! giveaway!
The winner of a signed copy of Under the Banyan Tree is Susan (The Book Chook)!
The winner of an autographed Hop! Plop! is Kristi Valiant!
Congratulations! I’ll be contacting you shortly!
And just a reminder, we have another book giveaway–technically, a four-book giveaway–going on now with author/illustrator Aaron Zenz.
Aaron Zenz is the author/illustrator of Hiccupotamus and he’s the hip, groovy dad behind Bookie Woogie, a blog where he and his eldest three children review books and share their fan art. It’s obvious the Z-Family loves kidlit.
Aaron, have you always wanted to be an author/illustrator?
Hip and groovy! Lands sakes alive, I’ve never been called either of those before… I’m going to have to look up their definitions.
I’ve been writing and illustrating my own stories ever since I was a wee bitty guy. In fact the last time we were over at my folks’ house, the kids and I were looking at the little books my mom has saved that I made when I was as young as three. The creative drive has always been in me, but it wasn’t until later on in life that I thought about it vocationally. Storytelling was just so fun, I think I never really associated it with the “work” world.
It wasn’t even until part way through college that it dawned on me that I wanted a career in art. Later my attention became even more focused when I realized how much I loved the narrative aspect of illustration. I had already begun collecting picture books, long before I dreamed I’d have a chance to participate in that world.
Writing has been interesting. All through life I’d received more comments and recognition for my writing than for my art. I think people simply already knew me as the “art guy,” so my writing came as a surprise. But for me, writing and illustrating are very comparable. They’re both forms of storytelling, and the process for both seems very similar to me.
Speaking of collecting picture books, you’ve amassed nearly 3,000 of them. Who are some of your favorite author/illustrators? Whose work has inspired you?
The picture book that changed everything for me was Eric Rohmann‘s The Cinder-Eyed Cats. From the moment I saw those golden felines staring out at me from the cover, I knew — “I want to do that.” Something inside me leapt from mere interest to passionate longing. I wanted to make images that had the power to summon emotions, be it a sense of mystery… or a belly laugh… or tears. Pictures are powerful. So I’ll always have a soft spot for Eric Rohmann’s work, particularly that book.
Another person whose work I find consistently engaging is Adam Rex. Whenever I catch wind of his next new project, I find myself waiting with the kind of anticipation people usually reserve for Hollywood’s summer blockbusters.
Many apologies for slipping into name-listing mode, but I’m also greatly inspired by the work of animator Glen Keane and the art of folks like PJ Lynch, Scott Gustafson, and Peter deSeve. Winsor McCay is amazing. And so is NC Wyeth…but for illustrators, loving Wyeth is a requirement.
On the writing side, I read a lot of Beverly Cleary growing up. I also loved HG Wells and Sir AC Doyle. But I think it was Lloyd Alexander who influenced me the most. I lived in his Chronicles of Prydain as a kid.
Your website features two picture book dummies for Hiccupotamus, one from 1996 and another from 2000. Your book was published in 2005. What kept you driving toward the goal of publication year after year?
In 1996 I took a college class on Children’s Literature. It was actually geared toward teachers — how to use books in the classroom kind of stuff. At the end of the course the teacher had everyone try their hand at writing a picture book. That’s where the first dummy came from — worked up over a weekend for that class.
Over the years I continued to write and draw. I came up with scores of picture book ideas that I personally found way more exciting than Hiccupotamus. But when I shared things with people, they tended to gravitate to that first story. In fact people would randomly ask me years after seeing it — “Did you ever do anything with that hippo book?” I dinked around with it off and on over the years, pulling it out, working on the tricky rhyme, developing the characters further.
Eventually (and you’re not going to want to hear this…) out of the blue, it was a publisher who approached me. A friend of mine was participating in building a new publishing company. He had seen that first dummy years earlier when we worked together and wondered if I would “let” them publish it as their debut trade book. I had to think about that for all of three seconds!
So sadly, I don’t have a story about thousands of rejection letters and years of knocking on doors. I invested lots of time into it over those years, but had never yet tried submitting it anywhere.
The sad part of my story comes later when, after the book’s astonishing sales and whirlwind success, the company folded shortly after the release of Hiccupotamus due to the underhanded dealings of my friend’s partner. But from my understanding, it sold 17,000 copies in its first 4 months, and it continues to do well via a version in Scholastic’s book clubs.
And Marshall Cavendish plans to put it back in print this fall. Woo hoo! Hopefully sales pick up for them just as strong as where they left off. Be watching for it!
I will! And why wouldn’t I want to hear that? It’s an amazing story.
You’ve also illustrated the work of other writers. Can you tell us about the process of interpreting someone else’s words into pictures? How do you get started?
For stories that are character-based, like with Howie, I’ll spend my first energies doing character development. This is my very favorite part of the whole process. I love all the pre-production work… designing the people and critters, trying to infuse them with life and personality. Sara Henderson had described such an energetic ball of fun when writing about Howie. I set two personal goals for myself on the visual side: attempt to make him the cutest little dog you ever saw, and to fill him bursting with life. Hopefully I came close. So before even thinking about the stories themselves, I spent a few days with a tottering stack of library reference books, filling a sketchbook with page after page of Bichon Frise doodles.
After all the doodling, I make model sheets of the characters with different poses and expressions. Then I’ll finally turn my attention to the actual story and create quick thumbnail sketches of the story, trying to achieve good variety in the compositions. Sometimes this is a challenge. I recently illustrated a story about three leaves, fastened into place on their branch throughout the entire 32 pages. Lots of work went into finding ways to make each page a fun surprise – through coloring and vantage point and framing devices.
The last step, actually making the final art, is the least fun for me — then it becomes work. The subject matter and timetable often dictate the medium. I like working in colored pencil and do it whenever I can, but sometimes I’ll create everything on the computer. For example, with my two Nascar books, it was so much better for me to create mechanical objects digitally – cars and trucks and racetracks. Other times when deadlines are tight, I work on the computer because it’s much faster. The way I use colored pencil is a very timely process.
What is your best advice for new author/illustrators just starting in the business? What do you know now that you wish you knew then?
Well, I’m still among those just starting out, so I myself am listening for anyone who’s got advice!
I suggest making sure that you keep your creative endeavors fun. Don’t get caught up in checking off x-number of items on a list in order to obtain a successful career. Create what you love because you love it.
I also know that networking is just as important as what we produce. So try to find creative ways to cross paths with lots of other people. Blogging can be a great way to grow a circle of influence. Like hosting a month long “Love a Kidlit Author” celebration — perfect example of a creative way to strengthen contacts and increase a presence! Good thinkin’! Eventually, the right person will make an offer at the right time, so have a stack of things ready to go when that happens.
Aaron, it’s been a pleasure learning about your creative process. One last question…what’s your favorite kind of chocolate?
I’ll never be a coffee drinker, but I Love a big mug of hot chocolate. Oooo… I’m going to need one now.
Me, too!
Aaron is generously giving away a signed four-book set of the Howie I Can Read series. Leave a comment to enter the drawing!
Blog or Twitter about Aaron’s interview and receive another two entries.
I’ll announce the winner one week from today!
And stop by again soon…Aaron will share his thoughts on sharing books as a family.
Corey Rosen Schwartz is a picture book author and mother of two preschoolers. Her debut title Hop! Plop! was named an Eric Carle Museum “Picture Book of Distinction” in 2006. She joins me today to talk about collaborative writing.
Corey, some say writing is a solitary profession, but you co-authored Hop! Plop! with Tali Klein and now your writing partner is Rebecca J. Gomez. What do you prefer about the collaborative writing process?
Well, there is a great quote by E.M. Forster: “How will I know what I think until I see what I say?” That pretty much sums it up. I am an ENFP on the Myers-Briggs scale (despite what the Typealyzer claims!). As an extrovert I need to think out loud. In fact, I kind of have Joe Biden syndrome. I just blurt stuff out. If I had no partner to blurt to, I might not have any thoughts.
So how does the process usually begin? Blurting ideas to one another? Then do you write separately and compare notes, are or you writing and chatting the whole way through?
It depends. With Tali, we would brainstorm together in person. Then I’d go home and write the entire story, and she’d tell me it was good :). With Becky, it’s totally different. We’ve never met or spoken by phone. We do all of our writing through IM. We discuss and debate line by line and drive each other crazy. We can argue for two hours over one detail… but we keep exploring options until we’re both satisfied.
What is the best part of having a writing partner?
Even though collaborating can be very frustrating at times, I always feel that our final product is better than anything either of us could have produced alone. Becky and I really push each other. I insist we revise and revise until every syllable is perfect. She gets me to leave my comfort zone and try new styles and genres. Plus, my commitment to her helps me keep to a schedule and stay motivated.
What would your words of caution be to others interested in taking on a collaborator?
I don’t really have any. I have words of caution for parents thinking of having their kids fifteen months apart! But I don’t think authors have anything to lose by giving collaboration a try. Every writer brings something different to the table. I am very good with rhythm and rhyme and language, but I find plot development more challenging. I’ve written manuscripts with lots of people including my husband, and I’m always willing to try a story with a new partner. (Just holler if you want to take me up on this.)
How did you and Becky find each other?
Becky and I met in an online critique group about four years ago. She is from Omaha, Nebraska. I was a native New Yorker living in Manhattan. I liked both her writing and her critique comments and thought we might make a good team. We’ve finished a half a dozen PBs together and even sort of “shared” an agent. (Don’t ask! Our agent saga is whole other story.)
Uh, sorry, but I have to ask. How do you go about submitting to agents and editors as a team?
Submitting to editors is easy. We each sub to the editors that we have established relationships with. For example, Becky has gotten personal notes from FSG. So she would be the one to write the cover for that house. With an agent, it is a bit trickier. My former agent had submitted PB manuscripts that Becky and I co-wrote. (But she would not sub anything that Becky wrote alone.)
Are you both actively looking for agents now? Do you sell yourselves separately or as a pair?
I’m not actively looking at the moment, but if I got a good lead, I would follow it! This industry is all about contacts. You don’t pass up an opportunity if it lands in your lap! With agents, we kind of have to sell ourselves separately because we both have manuscripts that we have not done together. I would actually love it if she got representation this time. That would be the best of both worlds. Becky’s agent could sub “our” manuscripts, and I’d still be free to shop my other ones around myself!
What was it like to collaborate on a manuscript with your husband? Did you get into arguments? Did anyone spend the night on the couch?
Well, it was a lot better than having him as a Bridge partner! We actually had a blast. We left the kids with my mom one day and just sat at the pool with a notebook. We completed a draft of Never Ask a Dog to Watch Your Lunch, which we thought was hilarious (unfortunately not everyone gets our humor in that one, so we need to work on it some more).
David’s philosophy is to just get a draft down. Doesn’t matter if every line is great. You can fix it later. It was liberating for a perfectionist like me to work with someone with such a practical attitude.
And finally, what’s your favorite kind of chocolate candy?
Reese’s Peanut Butter Cups!
Thanks, Corey! It was interesting to learn about writing with a partner (without killing them). Ha!
Corey is generously giving away an autographed copy of Hop! Plop!
Just leave a comment to be entered into the drawing.
Blog or Twitter about the interview and you’ll receive another two entries.
I’ll draw a winner one week from today.
Good luck!
Writing for Kids (While Raising Them) 