Narwhals are fascinatingly cool, and lucky us, there’s a whole buncha new books that feature these unicorns of the sea. One such hilarious take is Ben Clanton’s new _____ book series NARWHAL AND JELLY. I asked Ben to share the backstory of his most awesome underwater adventure…
Ahoy Tara,
I’m thrilled you like NARWHAL AND JELLY! Thank you!
NARWHAL: UNICORN OF THE SEA! started out as a PB, or actually a series of picture books. There have been a number of iterations, but ever since NARWHAL first swam into my brain I knew one book wouldn’t be enough for me.
I first got it into my head that I wanted to make a book featuring a narwhal after seeing the book POLAR OBSESSION by Paul Nicklen several years ago. The book has some absolutely stunning photographs of narwhals in it and my mind was o-fish-ally blown. I must confess before seeing Nicklen’s book I didn’t really know about narwhals. That such a creature which seems so fantastic actually exists caught my imagination. I started doodling little narwhals even more than monsters, dragons, robots, or my other usual favorite subjects.
However, my first attempts at writing a story about one of these little narwhals didn’t turn out so great. Most of my initial ideas centered around a narwhal getting lost at sea and separated from its pod. I finally realized I was trying to force too serious of a story on this narwhal when standing in line for ice cream (Molly Moon’s in Seattle). Something about the smell of newly made waffle cones in the air and thinking about how they look like horns (or perhaps a narwhal tooth?) flipped a switch in my head and it suddenly clicked for me that Narwhal is the sort of character that is as sweet and awesome as waffles and ice cream AND that Narwhal’s story should be too.
Jelly, who is a bit of a worrier and skeptic, wasn’t so sure about this new approach for a narwhal story, but that night I came up with three stories (“Narwhal,” “Narwhal’s BEST WEEKEND EVER,” and “Narwhal’s Pod of Awesomeness”) and made quick storyboards and even a mock-up. By the next day I had several more book ideas featuring Narwhal and Jelly. And then a flood of new story ideas by the day after that.
At the time, I just assumed that these stories would/should be picture books. That was the format I was most familiar and comfortable with, but after submitting to several publishers the feedback I received from pretty much everyone was more or less the same . . . the characters are great but the stories seem slight. It was Tara Walker (Tundra Books) that mentioned the stories when viewed together seemed to add up to more than the individual parts. She encouraged me to consider exploring the format and page count. I resisted this idea at first. I didn’t mind the books being light on plot. Actually, that was a part of the appeal to me and one of the reasons I felt they worked well. But as is usual for me with any suggestion Tara gives me that I don’t agree with (which is rare) . . . I eventually came to see she was right. So I tried combining a couple of the stories into a long picture book. It felt forced. It wasn’t until I started to add panels and bonus materials that i found a way to make three 32 page “picture books” into a 64 page ______ book.
This process took years in which I kept revisiting the format and what I ended up with . . . it doesn’t exactly neatly fit into the typical designations of “picture book” or “chapter book” or “early reader” or even “graphic novel.” I suppose “graphic novel for early readers” is the closest. Yet it is really a bit of a hybrid.
Somewhat ironically, even though Tara and Tundra Books had encouraged me to explore the format they weren’t entirely sure about the unusual one I had come up with, but I had been fully converted. I was sure this was the way to go. It took awhile but Tara and Tundra finally decided to take a chance on it.
And aren’t we lucky that they did!
Thanks, Ben and Tundra!
Tundra is giving away a copy of the first NARWHAL AND JELLY book, so leave ONE COMMENT below to enter. A winner will be randomly selected soon!
107 comments
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June 8, 2017 at 10:23 am
Emily Wayne (@emilywayneart)
Great post Ben! I love Narwhal and Jelly!!
June 8, 2017 at 10:32 am
Jackie killingsworth
Thanks so much for great books!
June 8, 2017 at 10:37 am
Kathy Mazurowski
Thank you for the backstory of the idea/book. The book looks delicious! I can’t wait to read it.
June 8, 2017 at 10:39 am
Elizabeth Curry
Thanks for the great post. I love hearing the background and process. Putting this on my reading list. Congratulations.
June 8, 2017 at 10:44 am
Jacqueline Adams
Thanks for sharing the behind-the-scenes story with us. I’m glad you stopped for ice cream that day!
June 8, 2017 at 10:45 am
JENNIFER MOOK-SANG
whoo! looks like a great book! thanks for sharing the making of … very inspiring!
June 8, 2017 at 10:46 am
bluelily17
It’s nice to see where ideas get sparked! Love narwal & jelly.
June 8, 2017 at 10:50 am
carole calladine
Thanks for sharing the process of this graphic picture book and how you kept pushing the idea until you were pleased wcth your story. Good tips here for all us creatives.
June 8, 2017 at 10:53 am
Claire Lordon (@ClaireLordon)
I LOVE Narwhal and Jelly! Thanks SO much for sharing the process! These are some of my favorite books.
June 8, 2017 at 10:57 am
megcason1
I love this!!
June 8, 2017 at 10:59 am
Katie Giorgio
We LOVE Narwahl!
June 8, 2017 at 10:59 am
Pat Miller
Your tenacity paid off. Interesting to see how Narwhal and Jelly went from a photo inspiration to creating a new format–lots of growing pains! Thanks for sharing!
June 8, 2017 at 11:01 am
Cathy Ballou Mealey
I not only love Narwhal and Jelly, but happened to catch Paul Nicklen’s fabulous recent interview on Fresh Air with Terry Gross. Fascinating stuff about narwhals, seals, polar bears, etc. Highly recommended! Love knowing there was a thread of connection between these two subjects!
June 8, 2017 at 11:05 am
authordebradaugherty
Super post – Narwhal is adorable – illustrations are inspiring.
June 8, 2017 at 11:06 am
Gail Buschman
I love narwhal and jelly so much! they are adorable and the process was fascinating to read about. It has really inspired me to try one of my stories in a longer format as well, after picking up a copy of your first Narwhal book a few months back.
June 8, 2017 at 11:06 am
Angela Turner
I love seeing the process. Thank you for sharing. The illustrations are so cute. I’m looking forward to reading about Narwhal and Jelly’s adventures.
June 8, 2017 at 11:20 am
kassy Keppol
I love narwhals!
June 8, 2017 at 11:36 am
topangamaria
Thank you for revealing all the nifty nitty gritty narwhal making details
June 8, 2017 at 11:46 am
Gabi Snyder
Hurray for Narwhal and Jelly! Thanks for sharing your process, Ben. It’s so interesting how quickly things moved (several ideas in one day) at times and how slowly things moved (years to find the perfect format) at times. I’m so glad you stuck with it and ended up with such an awesome format.
June 8, 2017 at 11:49 am
Nicole Turner
Thanks for sharing, My kids love narwhals and its fun to see them in books!
June 8, 2017 at 11:51 am
Claire W Bobrow
It’s always so interesting to hear the inside scoop on how a book came into being. This post was no exception! Thanks for sharing, Ben and Tara. Looking forward to reading Narwhal and Jelly!
June 8, 2017 at 11:56 am
Phyllis S Cherry
Now I’m wondering if there really is such a thing as a narwhal and am enchanted by the idea of such a creature and don’t care if it is true or not. Good for you to invent a new character.
June 8, 2017 at 11:59 am
CindyC
Narwhal and Jelly are amazing. Can’t wait to read more about them.
Cindy
June 8, 2017 at 12:05 pm
fireurchin
Fascinated! Also really excited every time a genre stretch happens, a rule breaker, something that works because the story demands it. Hey, kids don’t all fit into the same size clothes or like the same styles. Why should narwhals or picture books? Thanks for sharing your story of how it came to happen!
– bonnie fireUrchin lambourn
June 8, 2017 at 12:05 pm
debmeyercreative
Ben rocks and so does Narwhal & Jelly! Thanks for sharing Ben’s process. Fascinating stuff!! 😀
June 8, 2017 at 12:16 pm
LeeAnn Rizzuti
Hurrah for Narwhal! Hurrah for Ben! Both are kind, sharing,and talented. This book is already a hit at our house, so if I happen to win, it will be gifted to someone who hasn’t met Narwhal and Jelly yet.
June 8, 2017 at 12:31 pm
Marilyn
I love reading “book birth” stories. Sounds like a fun book!
June 8, 2017 at 12:33 pm
Deb Lund
Ben! How fun to find you, Narwhat, and Jelly all here! Always a treat to hear what you’re up to, Ben. Tara, too. ; )
June 8, 2017 at 12:35 pm
Cinzia
Love the story of your journey, and can’t wait to read the book!
June 8, 2017 at 12:39 pm
Andrea Lawson
Narwhal is the awesomest! Thanks for the story behind the story!
June 8, 2017 at 12:43 pm
chardixon47
Thank you, Ben, for sharing the ideas and journey of NARWHAL AND JELLY.
June 8, 2017 at 12:54 pm
Wendy Greenley
Thanks for sharing this book’s journey, Ben & Tara! I sing the Youtube narwhal ditty at inappropriate times–just because.
June 8, 2017 at 1:19 pm
Andrew lefebvre
Thanks. I love the first one! So do my kids. I also love mo’s mustache and it came in the mail, both of which are books I read all the time to my kids and my students.
June 8, 2017 at 1:22 pm
Gaia Cornwall
Such a fan of Narwhal and Jelly. My three year old and I read them nightly and giggle through the whole thing. We’re eagerly awaiting more. “Eat my bubbles!”
June 8, 2017 at 1:33 pm
Amelia Gossman
This is great! Thanks for sharing! I’m definitely going to be incorporating more ice cream into my process.
June 8, 2017 at 1:35 pm
Brian Yanish
What a cool insight into the creative process. Sometimes it takes re-packaging an idea in a new way! Thanks Ben & Tara
June 8, 2017 at 1:47 pm
Viviane LB
Wow, thanks for sharing the story behind the story! The narwhals look so cute… can’t wait to read the book.
June 8, 2017 at 1:47 pm
jenabenton
I’m glad they took a chance on it and it’s nice to know there are homes for creative endeavors that fall between the cracks (even if it takes some convincing).
June 8, 2017 at 1:58 pm
Jenny Bagan
I love narwhals too! Thanks for a great post!
June 8, 2017 at 2:10 pm
Stephen S. Martin
Thanx for sharing and showing that it is fun to “break the rules” and push ourselves in directions unknown.
June 8, 2017 at 2:29 pm
mariagianferrari
❤ Narwhal and narwhals 🙂
June 8, 2017 at 2:30 pm
danielle hammelef
Thanks for sharing today. This book makes me happy just looking at the cover. Can’t wait to read it.
June 8, 2017 at 2:41 pm
David McMullin
It’s fantastic that you created your own format, Ben. If people never pushed the envelope, everything would be the some. I love creative change.
June 8, 2017 at 2:46 pm
Jane Hawkins
Narwhal is the cutest thing. Great job, Ben and thank you for reminding us that good ideas can take years to become great ideas.
June 8, 2017 at 2:54 pm
Mary R Kiang
Thanks you for sharing your journey and all the thoughts, ideas, and decisions along the way. It’s a great reminder to persevere and to keep exploring different ways to tell your story until you find just the right one.
Wish you were also sharing that waffle cone with us. It looks amazing!!! : g
June 8, 2017 at 3:01 pm
LauraJean Watters
On my way
Sent from my iPhone
June 8, 2017 at 3:19 pm
Erika Hitchcock
Love love love these characters!!
June 8, 2017 at 3:26 pm
Mary Bleckwehl
a narwhal with a bikini. hahaha! who can beat that. good job.
June 8, 2017 at 3:29 pm
Anna Smith
My son and I adore these books. We found them at our local library. We’re definitely fans and can’t wait for the next one to come out.
June 8, 2017 at 3:47 pm
Megan Taraszkiewicz
I love that you kept persisting with the characters even after the first attempts didn’t work out. Looks amazing!
June 8, 2017 at 3:59 pm
Ryan Swanson
Love to hear more about how books come together!
June 8, 2017 at 4:04 pm
Trudi M Merz Foss
I love the pictures of the characters and how you came up with the idea.!
June 8, 2017 at 4:22 pm
Faith
What a great inside look at how this book came together! Thanks!
June 8, 2017 at 4:22 pm
Cathy Ogren
Wonderful post, Ben. Narwhal and Jelly look like great characters – a fun read.
June 8, 2017 at 4:25 pm
Keila Dawson
Sounds like you found the format that fit your vision. Can’t wait to read your hybrid book. 🙂
June 8, 2017 at 4:56 pm
Kathryn Hagen
Great message about working on the story/stories you love until you find a perfect format fit–even if it means making one up! Thank you.
June 8, 2017 at 5:15 pm
guzinski5@roadrunner.com
Sounds like a fun story. I love the combo of the 2 characters!
June 8, 2017 at 6:00 pm
Michelle O'Hara Levin
These books have been flying off our library shelves! We ordered multiple copies. Can’t wait to see what’s next for this pair.
June 8, 2017 at 6:21 pm
Dayne Sislen, Children's Book Illustrator
Thanks for your great post. I would love a copy of Narwhal and Jelly.
June 8, 2017 at 7:43 pm
Sharon
Ben, thank you for sharing your journey with this book and how thinking outside the box and venturing into the unknown and unfamiliar stretched you and brought about this wonderful undersea adventure.
June 8, 2017 at 8:59 pm
Marty Bellis
Interesting post! Thanks for sharing the backstory with us.
June 8, 2017 at 9:07 pm
jpetroroy
So adorable!
June 8, 2017 at 9:37 pm
Kathy Doherty
I want to meet all those wiggly, swimmy creatures!
June 8, 2017 at 10:11 pm
Angie
This book looks so fun! I just checked it out for my grandson! Congratulations!
June 8, 2017 at 10:34 pm
Lotus Ivak
Ben, this is such a lovely story! I live in Seattle and can totally imagine how you might have been inspired at Molly Moon’s! Thank you covering this Tara. 🙂
– Lotus
June 8, 2017 at 11:06 pm
Erin
Great to hear about the process. Love narwhals!
June 9, 2017 at 1:22 am
Brenda Huante
This looks like such a fun book!
June 9, 2017 at 5:12 am
Melanie Keller
Narwhal and Jelly sound so fun. Can’t wait to read and see what mischief they get into!
June 9, 2017 at 5:54 am
heavenlyhashformoms
Fascinating! Kudos for coming up with your own format! I never knew what narwhals were until I had kids! (I’ve learned so much from raising kids…I also have a new knowledge of construction machinery I never had before!) Congratulations….looking forward to reading it!
June 9, 2017 at 7:24 am
Jana Eschner (@JanaTheTeacher)
Can’t wait to read it! I know it would be hugely popular with the kids I’ve worked with!
June 9, 2017 at 7:47 am
nrompella
Looks like a super cool book. And I love how the nonfiction book inspired your silly/fun book idea.
June 9, 2017 at 7:59 am
Veronica Bartles (@vbartles)
I love the way ideas can morph into something wonderful when we stop trying to force them. Can’t wait to read this one! 🙂
June 9, 2017 at 8:07 am
Lynne Marie
Love Narwhal and Jelly. But to read, not on sandwiches 😉 Thanks for sharing all the inspiration.
June 9, 2017 at 8:09 am
Nicole M Strangman
Glad your time and effort paid off; look forward to reading
June 9, 2017 at 8:11 am
Linda Hofke
Wow, that’s quite a story (and quite some books). Thanks for sharing.
June 9, 2017 at 8:59 am
jennifershenberger
I love reading stories like this. It shows that we never know where a story is going to take us even if we think we know.
June 9, 2017 at 9:16 am
just 1 marion
I love your explanation of a format that “doesn’t exactly fit” and how you made it fit.
June 9, 2017 at 10:03 am
triciacandy
Such a sweet character and sweet world!
June 9, 2017 at 10:28 am
claireannette1
I can’t wait to read the adventures of Narwhal and Jelly!
June 9, 2017 at 10:59 am
writersideup
Wow, it really is amazing how that one revelatory spark makes all the difference in the world! It often is difficult to break through the walls of our own boxes in terms of how to see different approaches for what we’ve already created, but it’s so glorious when we can and we’re all better off for it. Yay for you, and the gutsy Tara and Tundra! 😀
June 9, 2017 at 12:38 pm
Erik Ammon
I love these books!! Narwhals are a very ‘in’ animal right now.
June 9, 2017 at 1:15 pm
Christine Pinto
Thanks for sharing the process behind coming up with something that so doesn’t fit what we all think it should be, but turns out to be right in the end. Bravo!
June 9, 2017 at 9:06 pm
Denita Johnson
Thanks for sharing.
June 10, 2017 at 1:28 am
tinamcho
Awesome! This duo looks fun!
June 10, 2017 at 5:18 am
swimwarrior60
I am always inspired by hearing the creative thought process, and that it didn’t happen over night! Thanks so much for sharing how you broke through your “box” and how awesome that is!
June 10, 2017 at 10:39 am
C.L. Murphy
Congrats on your new hybrid, Ben. Looks amazing!
June 10, 2017 at 3:19 pm
Mary Warth
We love Narwhals at our house. This looks like a terrific series. Thanks fir the great post!
June 10, 2017 at 3:46 pm
allisongryski
I have a just-beginning reader in my house and this looks perfect!
June 11, 2017 at 11:56 am
julielacombeauthor
What a fun idea! The illustrations look so inviting and fun. Can’t wait to read about Narwhal and Jelly!
June 11, 2017 at 4:31 pm
mcdonaldrae
Ben, I read your first narwhal story to my second graders in my library classes. They have been battling for it ever since. And if you know second graders, they were not happy that I only bough one copy, so I dashed off for another.
June 11, 2017 at 8:33 pm
angie9091
This looks so perfect for my 7yo. I’ve had trouble finding books that fit in between easy readers and chapter books for her. I think she would love this!
June 12, 2017 at 12:12 am
Pam Miller
Ben, so glad your fish story grew. They always do, and this one worth the wait. Love that Narwhal’s eyes. Congratulations!
June 12, 2017 at 6:05 am
lillyarts
These look so fun and I love your two characters and drawings.
June 12, 2017 at 9:21 am
Rebecca Van Slyke
Hi, Ben!
*waves from Lynden
My second grade class LOVES Narwhal and Jelly! I think part of the draw is the longer page count and accessible text. My struggling readers can pick up a long book that they can feel successful reading.
June 12, 2017 at 9:50 am
Elizabeth Saba
Looking forward to sharing with my second grade classes!
June 12, 2017 at 9:58 am
Wendy Wahman
Happy day to see Ben Clanton’s waffle cone eating self con Narwhal & Jelly. Love everything *Ben.*
June 12, 2017 at 10:28 am
Pat
Molly Moon’s has the best ice cream ever! I’ll concentrate really hard the next time I’m standing in line and maybe I’ll have an ‘aha’ moment too. Love Narwhal and Jelly!!
June 12, 2017 at 12:31 pm
Carol Gordon Ekster
So happy to read this post. Ben and his characters are fabulous! I was lucky enough to be in a critique group with Ben when he lived on the east coast. He deserves much success, with this title and the many to follow.
June 12, 2017 at 2:17 pm
Teresa Robeson
What fun! I really enjoyed reading about how Narwhal got started. I’ve liked narwhals for a long time but was never inspired to make it a character. I think Ben is the perfect person to bring it to life!
June 13, 2017 at 8:27 am
hmmmmm
Am loving this new format — and can’t wait to meet N & J!
June 13, 2017 at 10:19 am
Kara Skeans
My kids got the first book in this series at their school book fair and loved it! The word “narwhal” is now part of their everyday vocabulary and I love it. Great job!
June 13, 2017 at 12:27 pm
Carolyn Davis
Love Narwhal! This would make a great addition to class library!
June 13, 2017 at 4:33 pm
Sandy Lowe
So unicorns ARE real! Thanks, Ben!
June 14, 2017 at 10:59 am
Diana Murray
Eagerly awaiting the sequel. My daughter ADORE this book.
June 14, 2017 at 9:36 pm
laura516
Such a unique premise. Love it!
June 21, 2017 at 10:03 am
Rachelle
Thanks for sharing your story behind the book.
July 1, 2017 at 6:30 pm
Penny Parker Klostermann
Looks adorable. I loved hearing about Ben’s process and how this eventually came together in an unusual format. I’m excited about reading this book!