by Josh Funk
Hiya, Storystormers! January is winding down and you’ve filled your notebook with so many ideas! Great work! (unless you’re still trying to figure out how to register, in which case, you can find the answer here)
Storystorm is all about idea generation. And marketability should be a large part of the ideas you pursue writing come February 1st. Chances are good that not all of your ideas are blockbuster sure fire hits. But maybe they could be with just a little twist.
When I lead workshops about writing picture books, I often joke that you should “stay away from the farm”—and by that I mean, don’t write books about farm animals. We’ve had picture books about farm animals since the beginning of picture books. We don’t really need any more. (the same applies to woodland creatures)
Unless, that is, your farm animal picture book is so special that it will stand out from the decades-worth of picture books about farm animals that came before it. But how do you make that happen? Maybe the cows learn to type. Or maybe the animals start a punk rock band. Or maybe it’s a girl power celebration.



I’ve always been a fan of mashing up ideas, as Teresa Ho Robeson suggested last Sunday. But what if instead of taking multiple ideas and smashing them together, you took a single idea and threw it in a blender: change a critical piece of the story such as the genre/setting/time period.
For example, Jessie Sima’s SPENCER’S NEW PET is about a boy and his new dog (one of which happens to be a balloon). Sounds fun, right? But you know what makes it even better? It’s told in the style of an early 20th century silent film – wordless, monochromatic illustrations, title cards breaking up sections.

Do you have a fairy tale retelling on your idea list? Deborah Underwood & Meg Hunt created a Cinderella retelling where she’s a mechanical fix-it whiz. Could it have taken place in traditional fairy tale times? Sure. But instead, they moved it to futuristic outer space, making INTERSTELLAR CINDERELLA stand out even more in the crowded fairy tale retelling market.

I recently read a YA titled MURDER FOR THE MODERN GIRL by Kendall Kulper and it takes the cake for genre mash-ups (and it was a very good book, too). The best I can describe it is a Gatsby-era, historical fiction, murder mystery(ish), serial killer, legal, political, medical, young adult romantic thriller with hints of an X-Men origin story (not in the ‘hero’ sense, but in that the two main characters each have ‘special powers’) – so I guess you could add fantasy to that list, too? And none of that even spoils anything.

What about me, you ask? Well, thanks for asking. I’ve had a lot of luck changing the genre of each book in the LADY PANCAKE & SIR FRENCH TOAST series.
Book 1, LADY PANCAKE & SIR FRENCH TOAST, is a race (for the last drop of syrup).

Book 2, THE CASE OF THE STINKY STENCH, is a mystery.

Book 3, MISSION DEFROSTABLE, is an action/adventure spy-thriller (it’s actually more inspired by Indiana Jones and the Last Crusade than Mission Impossible, but MISSION DEFROSTABLE was a better title).

Book 4, SHORT & SWEET, is a sci-fi comedy/magical-bodyswap (think Honey, I Shrunk the Kids meets Freaky Friday or Big).

Book 5, THE GREAT CAPER CAPER, is a Las Veggies heist (it’s basically Ocean’s 11 in the fridge).

And this fall, book 6, which I am officially announcing right now, will finally be available. It’s an alien invasion titled …drumroll please … ATTACK OF THE SCONES!

(sorry for the tease, the cover reveal will be revealed next month, but you can preorder it now—out on 9.3.24)
So today, I suggest coming up with some genres you enjoy, or settings you like to read about, or time periods you’ve always been fond of—and jotting those down as ideas.
Then scan over your nearly complete list of ideas you’ve generated this month and see if any of those genre/setting/time-periods might just make some of your ideas stand out even further.
Who knows? Maybe a few years from now we’ll finally get to read your superhero detective farm animal picture book set in winter during the French Revolution on Mars (and if someone does write that book, you better dedicate it to me).

Josh Funk is offering one of either a picture book critique or a signed copy of any of his books to THREE lucky winners.
You’re eligible to win if you’re a registered Storystorm 2024 participant and you have commented only once on today’s blog post.
Prizes will be distributed at the conclusion of Storystorm.


Photo Credit: Carter Hasegawa
Josh Funk is a software engineer and the author of books like the LADY PANCAKE & SIR FRENCH TOAST series, DEAR UNICORN, DEAR DRAGON, MY PET FEET, the IT’S NOT A FAIRYTALE series, the HOW TO CODE with Pearl and Pascal series, the A STORY OF PATIENCE & FORTITUDE series, and more.
Josh has written a comprehensive “Guide to Writing Picture Books” that’s available for free on his website’s Resources for Writers section.
For more information about Josh, visit him at JoshFunkBooks.com and on social media at @joshfunkbooks.





Hope Lim is a children’s book author from South Korea and now lives in San Francisco with her family. When she is out on her daily run, she finds quiet moments to connect with nature and her story ideas.










Chana Stiefel is the award-winning author of more than 30 books for children. Her picture book, THE TOWER OF LIFE: How Yaffa Eliach Rebuilt Her Town in Stories and Photographs (Scholastic), has won many honors, including the 2023 Sydney Taylor Book Award, a Robert F. Sibert Honor, the Margaret Wise Brown Prize, and the Malka Penn Award for Human Rights in Children’s Literature. Chana’s other nonfiction titles include LET LIBERTY RISE: How America’s Schoolchildren Helped Save the Statue of Liberty (Scholastic) and the upcoming LET’S FLY (10-15-24, Dial/PRH) co-written with Barrington Irving, who broke the record as the youngest person and first Black man to fly solo around the world. Chana is a member of 12 x 12 and PBSpree 2024. Learn more at 



Bridgitte Rodguez currently lives in New York City by way of Los Angeles, Washington, DC, Santa Cruz, San Diego and Puerto Rico. When she’s not rearranging her apartment for the thousandth time, she writes books for kids of all ages mostly stemming from her personal experiences focusing on nature, family and culture. You can find her at 

Gabi (rhymes with “baby”) Snyder is a fan of the unexpected and the author of several picture books including TWO DOGS ON A TRIKE, illustrated by Robin Rosenthal; LISTEN, illustrated by Stephanie Graegin; and COUNT ON US!, illustrated by Sarah Walsh. Gabi is also the author of the upcoming picture books TODAY (coming January 30, 2024) and LOOK (coming April 16, 2024).






Adriana Hernández Bergstrom is a Cuban-American artist and children’s book author-illustrator. She loves languages and literacy and is the author-illustrator of ABUELITA AND I MAKE FLAN, TUMBLE (Orchard Books, 2023) and COUNTDOWN FOR NOCHEBUENA (Little, Brown, 2023). Follow her on most social media channels as 





Maria Marianayagam is a Tamil Sri Lankan-Canadian children’s book author. Maria is a former chemical engineer who fell in love with children’s books (again!) after becoming an Amma (mom). Maria enjoys writing lyrical picture books centered on STEM, faith, and South Asian culture, as well as high concept middle-grade grounded in culture. The first two installments of her debut board book series, BABY HOPE and BABY COURAGE (WorthyKids/Hachette), and her debut picture book THE AMAZING POWER OF GIRLS (Sourcebooks eXplore) release in 2024.





Teresa Ho Robeson is an Asian Pacific American Librarians Association Picture Book Award-winning author of fiction and nonfiction books on science, nature, and her own culture, from her debut QUEEN OF PHYSICS: HOW WU CHIEN SHIUNG HELPED UNLOCK THE SECRETS OF THE ATOM (Union Square, illus. Rebecca Huang) to the upcoming CLOUDS IN SPACE: NEBULAE, STARDUST, AND US (MIT Kids/Candlewick; illus. Diana Renzina).




Karen Kane grew up in Rochester, NY and became a sign language interpreter before becoming a writer. A graduate of Vermont College of Fine Arts, Karen is the author of the Edgar-award nominated book CHARLIE & FROG and its sequel THE BONEY HAND, ALPHABUDDIES: G IS FIRST! with Beth Bacon, and MONSTER HANDS with Jonaz McMillan (May 2024).




Author, illustrator, bookseller, and activist: Julie Rowan-Zoch grew up collecting freckles and chasing hermit crabs in New York, and spent years slicing rich breads in Germany before waking up to 300 days of blue Colorado skies. If she doesn’t answer the door, look in the garden! She is the illustrator of NOT ALL SHEEP ARE BORING!, written by Bobby Moynihan (G.P. Putnam’s, 2022), LOUIS, written by Tom Lichtenheld (Clarion, 2020), and the author-illustrator of I’M A HARE, SO THERE! (Clarion, 2021). Julie is on Instagram 













