by Mel Rosenberg
As an aspiring children’s author, I’ve worked on hundreds of ideas for stories, but so far only one has broken through. EMILY SAW A DOOR (magnificently illustrated by Orit Magia) will launch with Random House Studio on February 24th. The original version (in Hebrew) has been extremely successful, and the book will soon be published in multiple languages (including Arabic!). How in the world did that happen?

Similarly, in my previous career as a researcher, I had hundreds of ideas for experiments and inventions, but only a couple led to noteworthy papers and inventions.
Where do those rare, successful ideas come from?
This question weighed on my mind as I prepared to teach an academic course on multidisciplinary creative thinking some twenty years ago. What I learned is that successful ideas across various disciplines often share a common characteristic—they appear, at least initially, to be silly and childish. Perhaps that’s because they often come from the meeting of two minds—both of them ours.
Norman Podhoretz put it best:
“Creativity represents a miraculous coming together of the uninhibited energy of the child with its apparent opposite and enemy, the sense of order imposed on the disciplined adult intelligence.”
Great ideas can sprout from the connection between our adult mind and our playful, inner child mind. When this happens, we can come up with unanticipated, wacky, weird and whimsical ideas (you may recognize most or all of these), such as…
- A squash becoming a girl’s pet.
- School, worrying about its first day at school.
- A bear who is attached to a small hat.
- A crack on the ceiling with the habit, of sometimes looking like a rabbit.
- NOT eating one’s classmates, even though they are yummy.
- A rather large animal going unnoticed in the house.
- A careful bull in a china shop.
- Seven eating nine.
Has your adult mind been cultivating your relationship with your child mind?
Here are a few ways to invite it to “come out to play.” Please feel free to create your own versions and variations.
- Just before you sit down to write, do something ridiculous. Bark. Dance a silly jig. Put on a funny hat. If you have a couple of youngsters around the house, invite them to join in! After all, they are the ones who invented silliness.
- Warm up by inventing silly nonsense words. You can check out some of mine here.
- Doodle, if you are so inclined.
- Make up a ‘Silly Mary’ rhyme. Here is one of myme: Mary has an autograph/Of someone rich and famous/but it is difficult to read/exactly what the name is.
- Make a list of ten things you can do with porridge. THEN make a list of ten things you CAN’T do with it. Oh, and it could be chocolate. Or a very ripe banana. Or practically anything.
- Write ten things that are ridiculously and hilariously untrue about an object, such as a fish. Not as easy at sounds.
- Do routine stuff, thinking about nothing in particular. Great, silly ideas can pop out when we are washing dishes or taking a shower. Be sure to keep a waterproof notebook handy.
- Try to disregard serious adult thoughts, such as “Who will be interested in reading/buying/selling my story,” “What if people think I’m silly (“You should be so lucky),” or “Shouldn’t I be doing something more constructive now like answering emails?”
In writing “Emily Saw a Door,” I was lucky to have my child mind on board. It’s the story of a young girl who shows up out of nowhere and traverses a strange landscape of strange doors in her search for a place that is right. One door has endless stairs. Another is only for liars. A third for those who are blue “through and through.” Does that sound silly and implausible? If it does, then I only have my child mind to thank for it. And I do.

Mel Rosenberg is a
Canadian-born author, scientist and inventor. He hosts the Children’s Literature channel of the New Books Network [Host, Children’s Literature Channel, NBN ], and is co-founder of Ourboox.
EMILY SAW A DOOR is his first North American picture book release. He is represented by Liza Royce Associates.









Emiko Rainbow is a Minneapolis-based professional freelance illustrator, muralist, and product designer who makes art and stories for diverse people to be seen and celebrated. Her first illustrated picture book Nana and Abuela, written by Monica Rojas, was published in 2023. She has been a creator and art brand for over 16 years, collaborating with brands like Trader Joe’s, Barnes & Noble, Caribou Coffee, the Minnesota Twins, and the Timberwolves. Her work has been featured on everything from cups and t-shirts to murals and children’s books. As a multiracial woman and mom, her art and stories are deeply rooted in themes of identity, belonging, and empowerment—always sprinkled with a sense of magic, humor, and lots of color. You can find her at 

Dana Wulfekotte is an author-illustrator and animator. She was born in South Korea, grew up in New Jersey, and currently lives in New York with her husband and two rabbits. She illustrated the Schneider Family Honor book THE REMEMBER BALLOONS (written by Jessie Oliveros). Her new book, MABEL’S MUSEUM OF WONDERS, is coming out on June 30, 2026. You can find her online at 



Sara Weingartner has illustrated nine books (PBs and an early chapter) and is currently submitting her author-illustrator dummies to agents. She works in mixed media (traditional and digital) and is a graphic designer who has designed tons of PBs for a local publisher. Sara is happiest when she’s creating things, being active, and filling her world with color. She also loves throwing pottery (on a wheel!), pickleball, baking and running. She dreams of an inclusive world, believes in magic, and wishes animals could talk. Living in Minnesota, Sara and her husband have two kids (an adult art teacher and teen) and a very spoiled pooch.





Ann Diament Koffsky is the award-winning author and illustrator of more than 50 books for children.




Gina Perry is an author and illustrator from New England. Her latest picture book, THE KING OF BOOKS, is out now from Feiwel & Friends. She is also the creator of the monthly illustrator event #KidLitArtPostcard. You can find Gina on Instagram 







Marcie Colleen is the author of numerous acclaimed books for young readers. Her writing spans picture books, chapter books, and comics. No matter the format, her stories reflect a deep love of community, creativity, and joyful connection. For more information about Marcie’s projects, visit ThisisMarcieColleen.com. You can also find her on Instagram
Michael Leali is the award-winning author of The Civil War of Amos Abernathy, which won SCBWI’s Golden Kite Award. His work has also been twice nominated for Lambda Literary Awards among many other honors. His other middle grade novels include Matteo and The Truth About Triangles. He is a veteran high school English teacher, a seasoned writing coach, and he now teaches creative writing at the University of San Francisco. He holds an MFA in Writing for Children and Young Adults from Vermont College of Fine Arts. Follow Michael on Instagram
The first time I remember seeing a piece of work character was in that most iconic of children’s books, Maurice Sendak’s WHERE THE WILD THINGS ARE. Many people understandably comment on the Caldecott-winning art and the indelible images of the wild things as reasons for why the book has endured for each new generation of readers. But I think what children most respond to is the subtle message that Max, who acts badly and never actually apologizes, is not seen as a ‘bad child’ but as a child who is still learning about lashing out and seemingly unfair consequences and above all, is a child who is still deserving of love (and what is love but a parent who leaves their child a hot supper after a tantrum).
In my new early reader, OLIVE & OSCAR: THE FAVORITE HAT, illustrated by Marc Rosenthal, I knew Olive would be the “piece of work” character. Her first act is actually kind as she gifts her friend Oscar the aforementioned hat. But as the day goes on and the friends find themselves in need of objects (something to dig sand with, something to hold groceries when a bag breaks, etc.), Olive volunteers Oscar’s new hat without hesitation and without much thought as to whether it’s an appropriate use of Oscar’s hat or if Oscar himself wants to use his new hat for such purposes. Some people (adults) would recognize this behavior as less than ideal as Olive is being rather presumptuous. But at a kid level through a kid lens, it makes sense. If you don’t have a shovel for sand, why not use a hat? It’s there. Why should a kid be expected to think first of the consequences of a sand filled hat? Just because Olive is making a bad decision doesn’t mean she’s a bad kid. She’s just a kid. A work-in-progress kid. Who also happens to be a “piece of work.”

I would add my picture book MABEL WANTS A FRIEND, also illustrated by Marc Rosenthal. It was suggested that I remove the scene where Mabel stole a child’s toy in case it made Mabel too unlikeable. I decided to keep the scene because I felt the reader needed to see who Mabel truly was, warts and all, before a friendship helped changed her desires and priorities. Mabel did a particularly bad thing, and while she deserved her friend Chester’s condemnation, she also deserved a chance to learn and grow from her mistake.
Ariel Bernstein is an author of picture books including WE LOVE FISHING! (starred review Publisher’s Weekly), YOU GO FIRST (starred review Kirkus Reviews), and MABEL WANTS A FRIEND (starred reviews Kirkus Reviews and Publisher’s Weekly), all illustrated by Marc Rosenthal. She also wrote the WARREN & DRAGON chapter book series, illustrated by Mike Malbrough. Honors include a Publisher’s Weekly Best Book of 2024, Charlotte Zolotow Highly Commended Title, Junior Library Guild Gold Selections, CCBC Choices, and Bank Street College Best Book of the Year. Ariel lives in New Jersey with her family and you can find her online at 













